Tips to get your emails answered:

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Tips from the Top: 8 Rules to Get Customers to Respond to Your Emails By Carl Daikeler, Beachbody® CEO div.art_intro ol ol li{list-style-type:lower-alpha;}

  1. Find a ticking clock. Some people did their homework the day it was assigned. Most people I know did it on the bus on their way to school. If there's no deadline, it's easy to put off a response. Some prospective ticking clocks:
    1. "Today's the $1,000 day in the WOWY® SuperGym!"
    2. "Every day new customers are being assigned to Coaches who qualify. I don't want you to miss another opportunity."
    3. "You told me you wanted to get out of debt. Every day we wait, that hole gets deeper."
    4. "If we start today, your clothes may actually feel looser by the weekend."
  1. Create exclusivity. You can't coach the world. If someone wants your help to achieve something they want, they need to respond now—before your availability is off the table.
  2. Personalize the reason for responding. We all get a lot of email. When you get an email that offers something that's specific to what you want, you're much more likely to respond. It might take more time to write to individuals with a specific motivation to each (e.g.,"You said you want to win that Mexico trip. Let's work together to make it happen this month!").
  3. Offer a limited incentive for responding first. It's not manipulation—it's the truth. We only have so much time. When I do a "Manic Monday," the people who make a reservation first are the ones I speak to. If you are going to give an hour of your time each week to helping someone build their business, they need to know that they must respond first if they want to reserve your precious time.
  1. Make an offer they can't refuse. What can you offer that others aren't willing to offer? I remember a Coach who offered to randomly select one of his Coaches who signed up in a specific month to join him as his guest on the Hawaii trip if he won the Top Coach contest that month.
  2. Remove the risk. We provide at least a 30-day money-back guarantee on everything so people can see that these products and this opportunity are real for those who are willing to do the work. The money-back guarantee is fundamental to giving people the confidence that if they don't like what they see, they can get their money back.
  3. Make it easy to respond. Whether it's your phone number or your email address, you need to make it easy to find the information people need to respond to you. Don't be clever about it, either. Make it big, bold, and legible. (I have a pet peeve with people who write phone numbers on business cards that use dots instead of dashes. "1.800.555.1212 begin_of_the_skype_highlighting              1.800.555.1212      end_of_the_skype_highlighting." It looks like an IP address an IT guy would give me.)
    4. And the tip that could have the biggest impact on getting a response:

  4. Ask for the response in the very last line. Very often we forget to ask people to respond at the end. Never assume a person understands that NOW is the time to act. So using the examples from #1 above, here are some sample closers:
    1. "So sign in right now and do a quick workout and you could win the $1,000 today!"
    2. "Not later. Not tomorrow. Not next week. Email me back now and let's get you signed up today!"
    3. "I want to help you get out of debt. Please call me today so we can get started!"
    4. "I'll even loan you a workout from my Showcase Pack to get you started. But call me today so I can figure out which one you want to try!"